The PureClarity app is available on the Shopify App Store with two plans: Engage and Personalise.
Choosing Your Plan
After installing the app and approving permissions, you’ll be asked to choose a plan. Both plans are priced by your store’s monthly page views, and both start with a 14-day free trial.

Plan Options
Engage
Turn more visits into orders, without product recommendations:- Instant Search with typo correction, synonyms and promoted products
- On-Site Messages: popups, banners and bars, including free-delivery nudges
- Checkout Upsell: up to three add-ons as shoppers head to checkout
- Customer segments to choose who sees each message
- Revenue reporting for every search panel and message
- Starting at $89/month for up to 25,000 page views
Personalise
Everything in Engage, plus product recommendations everywhere:- AI product recommendations on home, collection, product and cart pages
- Recommended products in search, shown in the Instant Search panel
- Your own picks: pin, exclude or hand-pick products alongside the automatic ones
- Personalised banners and content for each customer segment
- Starting at $199/month for up to 25,000 page views
Pricing by Page Views
All prices are in USD and billed by Shopify every 30 days.
Page views exclude bots and filtered traffic. A busy month costs nothing extra: you only move up a size if your three-month average stays above your size for two months running, or if a single month is more than three times your size. We tell you before the price changes, and you approve the new charge in Shopify first.
Account Setup Process
After you approve the charge, PureClarity configures your account automatically, which typically takes under one minute:
Data Import Process
PureClarity automatically imports your store data:- Products and collections
- Customer information
- Order history
- Identify product relationships for upselling and cross-selling
- Understand shopper behaviour for search and recommendations
- Target messages and content to different customer segments
Getting Started
When setup finishes, you’re taken to the PureClarity dashboard. Our specialists can help with set-up and tuning on either plan, in the app or by email, at no extra cost.Theme-Specific Guides:
- Online Store 2.0 themes: Getting Started Guide for Online Store 2.0
- Vintage themes: Getting Started Guide for Vintage Themes
Already on the Personalised Recommendations plan? See the Personalised Recommendations Plan guide.
Free Trial Details
- Engage and Personalise: 14-day free trial, with every feature in the plan you choose
- Reinstalling: if you’ve installed PureClarity before, you get the days left on your original trial
Billing and Plan Management
After your free trial:- Automatic billing through your Shopify account every 30 days
- Change plan or size anytime from the dashboard, approved in Shopify
- Usage monitoring, with notice before your size changes
- Full pricing: see our pricing page
Go to My Account > Billing in the PureClarity dashboard to see your plan and make changes.
