Store Settings
Configure fundamental information about your store that PureClarity uses for analytics and personalization.Basic Configuration
Timezone- Controls the timezone for your store location
- Used primarily for analytics reporting
- Determines start/end dates for campaigns and popups
- Specifies your store’s default currency
- Displays throughout the admin interface
- Used as fallback when currency data is unavailable
Accurate timezone and currency settings ensure proper analytics reporting and campaign scheduling.
Traffic Filtering
IP FilterExclude specific IP addresses to prevent artificial inflation of page views and analytics data.
- External uptime monitoring tools
- Office traffic exclusion
- Testing and development traffic
- Bot and automated service traffic
Content is still returned for filtered IPs - only analytics tracking is prevented.
Search Recommender Settings
Configure how PureClarity handles product recommendations on search result pages.Search Configuration
Search URL- URL path for search results pages
- Usually uses platform defaults
- Customize for bespoke implementations
- Parameter appended to search URLs
- Platform-specific configuration
- Required for proper search integration
Only modify search settings if using custom search implementations or non-standard platform configurations.
Notification Settings
Control automated email notifications for important system events.Feed Monitoring
Feed Failure Notifications- Email alerts when product feeds fail to process
- Sent to account holder automatically
- Enables quick response to data sync issues
Since feeds control products, categories, and brands in PureClarity, prompt notification of failures helps maintain accurate recommendations.
Customer Privacy Settings
Ensure compliance with privacy laws like GDPR and CCPA through proper tracking consent management.Cookie Consent Compliance
Only track shoppers when cookie consent obtainedWhen enabled, prevents PureClarity from using cookies until explicit consent is received from visitors.
- No cookie tracking until consent event received
- Personalization limited until consent granted
- Compliance with GDPR and CCPA requirements
- Always tracks users via cookies
- Full personalization from first visit
- May not comply with strict privacy laws
Platform-Specific Handling
BigCommerce Users- Automatically handled by BigCommerce cookie consent banner
- No additional action required
- Seamless integration with platform tools
- Requires manual consent implementation
- See Tracking Consent documentation
- Custom consent event integration needed
For detailed implementation guidance, review our tracking consent documentation.
Recommender Settings
Configure default behavior for product recommendation display across your store.Display Parameters
Minimum Recommender Items- Default minimum products to show
- Recommender hidden if threshold not met
- Can be overridden per campaign
- Default maximum products to display
- Controls recommendation density
- Campaign-level override available
These settings provide sensible defaults while allowing campaign-specific customization when needed.
Best Practices
Configuration Management
- Regular review - Audit settings quarterly
- Test changes - Verify functionality after modifications
- Document changes - Keep records of configuration updates
- Monitor impact - Track analytics after setting changes
Privacy Compliance
Essential considerations:- Enable consent tracking for GDPR compliance
- Review local privacy law requirements
- Test consent flow thoroughly
- Monitor compliance effectiveness