Accessing Configuration
Navigate to Stores > Configuration > PureClarity and expand the “Data Feeds / Indexing” section.
Core Feed Settings
Product Indexing Enabled
Purpose: Controls real-time product updates (delta indexing)Options: Yes/No
Default: Yes
Recommended: Yes When enabled, product changes are automatically detected and sent to PureClarity within minutes through Magento’s indexing system.
Product indexing enables near real-time synchronization of product changes, ensuring recommendations stay current with inventory and pricing updates.
- Real-time updates - Product changes reflected within 1-2 minutes
- Inventory accuracy - Stock status updates immediately
- Price synchronization - Pricing changes appear in recommendations quickly
- Reduced manual effort - Automatic change detection and transmission
Daily Feed Enabled
Purpose: Controls scheduled full data synchronizationOptions: Yes/No
Default: Yes
Recommended: Yes Enables nightly full feed transmission at 3:00 AM, providing complete data refresh and backup to real-time indexing. Why keep enabled:
- Data consistency - Full refresh ensures complete accuracy
- Backup mechanism - Catches any missed real-time updates
- Comprehensive sync - Includes data not covered by indexing
- Error recovery - Resolves any synchronization issues
Disabling daily feeds may lead to data inconsistencies over time. Only disable if you have specific performance requirements and alternative synchronization methods.
Pricing Configuration
Product Feed - Send Customer Group Pricing
Purpose: Include customer group-specific pricing in feedsOptions: Yes/No
Default: No When enabled, customer group pricing rules are included in product feeds, allowing personalized pricing in recommendations. When to enable:
- B2B stores with customer group discounts
- Membership programs with tiered pricing
- Volume pricing based on customer categories
- Regional pricing variations
- Larger feed sizes - Additional pricing data increases transmission time
- Complex processing - More data to manage and update
- Enhanced personalization - Better pricing accuracy for customers
- Improved conversions - Accurate pricing in recommendations
For complex pricing scenarios that can’t be handled through customer group pricing, consider using Server-Side Mode instead.
Customer-Specific Pricing
For highly customized pricing that goes beyond standard customer groups, you’ll need to use server-side mode. See Customer Specific Prices for implementation details.Brand Feed Configuration
Brand Feed Enabled
Purpose: Controls brand data transmissionOptions: Yes/No
Default: No Enables brand feed functionality when you’ve configured brand categories. Prerequisites for enabling:
- Brand category structure created
- Brand parent category selected (see below)
- Products assigned to brand categories
- Brand images configured
Brand Parent Category
Purpose: Designates which category contains brand subcategoriesOptions: Category dropdown
Default: Empty Select the parent category that contains your brand structure. All first-level subcategories will be treated as individual brands.
The brand parent category must be configured before enabling brand feeds. See Enabling Brand Feeds for complete setup instructions.
Data Filtering Options
Excluded Product Attributes
Purpose: Prevent sensitive product attributes from being sent to PureClarityOptions: Multi-select attribute list
Default: Empty Common exclusions:
- Internal codes - SKU prefixes, internal categories
- Supplier information - Vendor details, cost prices
- Administrative data - Internal notes, purchase information
- Sensitive content - Proprietary descriptions, competitive data
- Data privacy - Exclude personal or sensitive information
- Competitive protection - Prevent exposure of internal data
- Compliance requirements - Meet data protection regulations
- Feed optimization - Reduce unnecessary data transmission
Carefully review excluded attributes to ensure they don’t impact recommendation quality. Some attributes may be valuable for personalization algorithms.
Exclude Out of Stock Products From Recommenders
Purpose: Hide unavailable products from recommendationsOptions: Yes/No
Default: No When enabled, out-of-stock products are flagged as excluded, preventing them from appearing in recommendations. Considerations for enabling:
- Customer experience - Prevents frustration with unavailable products
- Conversion optimization - Focuses recommendations on purchasable items
- Inventory management - Reduces promotion of unavailable stock
- Product discovery - Customers can see full catalog
- Back-in-stock notifications - Maintains product visibility
- Seasonal planning - Shows upcoming availability
Consider your inventory turnover rate and customer expectations when configuring this setting. Fast-moving inventory may benefit from exclusion, while seasonal items might stay visible.
Performance Optimization
Feed Scheduling Strategy
Optimal configuration for most stores:- Product Indexing: Enabled (real-time updates)
- Daily Feed: Enabled (comprehensive backup)
- Customer Group Pricing: As needed for business model
- Brand Feed: Enabled if using brand recommendations
Indexer Management
Ensure PureClarity indexers are configured correctly:- Navigate to System > Index Management
- Set PureClarity indexers to “Update by Schedule”
- Monitor indexer status regularly

Monitoring Feed Performance
Key Metrics to Track
- Feed completion time - Monitor for performance degradation
- Error rates - Watch for synchronization failures
- Data accuracy - Verify product information matches store
- Recommendation quality - Check for data-related issues
Regular Maintenance Tasks
- Review excluded attributes quarterly
- Monitor brand category structure for organization changes
- Validate customer group pricing accuracy
- Check indexer status weekly
Troubleshooting Configuration Issues
Common Problems
Feeds not running:- Verify daily feed and indexing are enabled
- Check Magento cron job configuration
- Review indexer settings (Update by Schedule)
- Monitor system logs for errors
- Check customer group pricing configuration
- Verify pricing rules in Magento
- Consider server-side mode for complex pricing
- Test with different customer groups
- Confirm brand parent category is selected
- Verify brand category structure
- Check brand feed enabled setting
- Validate product assignments to brands
- Review excluded attributes to reduce feed size
- Monitor server resources during feed processing
- Consider disabling customer group pricing if not needed
- Optimize indexer scheduling
Related Configuration
Integration Points
Data feed settings work with:- Feed Status Monitoring - Track feed execution
- Types of Data Feeds - Understanding feed content
- Brand Feed Configuration - Brand setup requirements
Advanced Features
- Server-Side Mode - Complex pricing scenarios
- Product Attributes - Custom product data
- Customer Specific Prices - Advanced pricing
Best Practices Summary
Recommended Settings
- Enable product indexing for real-time updates
- Keep daily feeds enabled for data consistency
- Use customer group pricing only when necessary
- Configure brand feeds if using brand recommendations
- Exclude sensitive attributes for security
- Monitor out-of-stock exclusion impact on recommendations
Performance Optimization
- Schedule feeds during low traffic periods
- Exclude unnecessary attributes to reduce feed size
- Monitor indexer performance regularly
- Test configuration changes in staging environments
Security Considerations
- Review attribute exclusions regularly
- Protect sensitive data from transmission
- Monitor access to configuration settings
- Document configuration decisions for compliance